What does corporate social responsibility mean to you?
Since 2021 we have been working with IMS (Industrial Metal Services) to bring them a range of different video-based content.
The first time working for the team was on a frosty morning back in December to create a video highlighting their work around corporate social responsibility. During this time, we visited multiple locations including charities that IMS are supporting.
We started out at Trust Links, which is a mental health and wellbeing charity that works across the South-East Essex area. There we interviewed volunteers and spent time capturing the amazing work they undertake for the community. We made a primary film which included IMS and the charities in one comprehensive narrative. Then we made them each charity a single cutdown version, focusing on their individual stories. In each of the cut down versions, we tried to capture the spirit and heart of these charities by showcasing all their services and the wonderful volunteers who make those programmes possible.
The second charity we worked with was St Vincent De Paul. We spent sessions filming at both their 'pick and mix' market, and at their evening soup kitchen, which regularly attracts upwards of sixty people in desperate need of hot food. An incredible service for anyone who may be struggling, offering a warm welcome and that helping hand
Following on from this, IMS returned to us with another brief. This time, the aim was to create a product and services film, showcasing what they have on offer. Industrial Metal Services are suppliers of steel and offer a wide range of metal-based products, and they have some really impressive, large-scale warehouses and machinery. For this film we created a drone-based piece of content, which we intercut with some close-ups and text-based graphics to convey what they can offer their customers. We felt that the drone content establishes a real sense of place and scale, encouraging trust as a company that provides according to their customers’ needs.
Most recently in the spring of 2022, we covered IMS’ charity bike ride challenge following the journey of different staff members who were raising money for Trust Links charity.
Throughout every project with IMS, we have been able to express creativity through the films we make, whilst showcasing their business intentions in an effective way. , We are looking forward to seeing where our videos with IMS may go next…
